Allison Wolf is the founder of Shift Works Strategic Inc. a company focused on using the practice of coaching to enhance the performance and success of lawyers in key business areas.
Allison is a certified executive coach and legal marketing professional. Over the past ten years she has advised and coached hundreds of legal professionals. Her clients have achieved success in a number of areas including: developing powerful rainmaking skills, launching profitable new practice areas, expanding existing practice areas, revitalizing practices, transitioning lateral hires, leading practice groups, and attaining partnership.
Allison has worked in-house for law firms of all sizes and scope, beginning with an international law firm in the Beijing, New York and Washington D.C. offices, followed by a national Canadian firm and most recently a large Vancouver litigation firm. Allison speaks English, French and Mandarin. She brings a unique international experience to her strategic business coaching practice. She lived, worked and studied in China for eight years.
Allison is the Past-President of the LMA Vancouver Chapter and a member of the International Coaching Federation. She is Past-President of the Pacifica Family Addictions Foundation, a non-profit society. She has a B.A. from McGill University, and holds an Executive Coaching Certification (CEC) from Royal Roads University. She conducted graduate studies in Communications and East Asian Studies at McGill University and the Beijing Film Academy.
Recent Speaking Engagements
February 23, 2007, Continuing Legal Education Solo and Small Firm Conference, Marketing of a Solo and Small Firm Practice
March 15, 2007, Vancouver Association of Law Librarians, Internal Marketing in the Law Firm Environment
March 22, 2007, Legal Marketing Association Annual General Conference (Atlanta), Coaching the Alpha Lawyer
April 20, 2007, CBA/LMA Legal Marketing Bootcamp, Business Development for Lawyers
September 28, 2007, ABA Subsection Meetings in Vancouver, Business Development for Young Associates
October 10, 2007, The 2007 Pacific Legal Technology Conference, 60 Marketing Tips in 60 Minutes
October 16, 2007, Abbotsford Bar Association, Marketing and Business Development for Small Firms
January 25, 2008, LMA Vancouver, Rainmaking for Women Lawyers
February 5, 2008, TAGLaw Legal Network, Rainmaking for Women Lawyers
May 5, 2008, ALA Annual Conference, Taking on the Associate Marketing Challenge
Recent Publications
The American Bar Association, Law Practice, “The Smartest Marketer: What New Associates Should Know About Marketing”, April/May 2007, Volume 33, Number 2, pages 34-36.
The Canadian Bar Association, National Magazine, “Getting Off to a New Start”, June 2007
The American Bar Association, Law Practice, “Law Practice Case Study: Succession Planning Transition, December/January, Volume 33, Number 8
The Canadian Bar Association, National Magazine, “Making it Rain”, December 2007
The Lawyers Weekly, “Rainmaking for women lawyers – the best start is an early start”, February 2008
Contributing author, SLAW – The Canadian weblog on legal: research - information – technology, November 2007 to Present.
