Friday, March 30th, 2007

One of the highlights of the Legal Marketing Association’s Annual Conference in Atlanta last week was the screamingly funny ”mocumentary” presented at the opening session.  This exposé of the real world of legal marketing had conference participants in side-splitting laughter and tears. 

Great news - the video is now available for viewing on You Tube!

Entilted “Truth Justice & Credibility” the video was developed for the conference by Jeff Reade of Cole Valley Software - in just two weeks time!

Reade appears in the firm in the role of the proto-typical Managing Partner.  The Marketing Director is played by a member of the LMA, Michele Golivesky, the Marketing Director for the firm Swift Currie in Atlanta.

While satirical, the video underlines some of the universal truths of legal marketing.  Take a minute out of your busy schedule and have a look today! 

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Sunday, March 25th, 2007 Posted in Leadership, Executive Coaching | Permalink | No Comments »


Wednesday, March 14th, 2007 Posted in Thought provoking ideas | Permalink | No Comments »